BMW DIGITAL CAMPAIGN - UI/UX, Art direction, content design and photography
The Worlds Best Shotmaker.
About:
In the new digital world, technology allows us to do anything. This includes 2 leading golf brands, TrackMan and BMW, teaming up to create a global digital tournament for anyone to participate, with prize money rewarded every month for best Male and Female golfers and the overall Winner of each Year aka. The Worlds Best Shotmaker 2018 - with a total $120,000. By Winning a BMW TrackMan Open tournament, you’ve to hit 60 shots on the golf driving range towards different distances getting a maximum score of 100 points.
My journey:
In close partnership with BMW I have been working on the overall concept, responsive website design, creating visual content for Video Promos + SoMe and photographing golf pro’s at one of the worlds biggest golf events, BMW PGA Championship 2018 in Wentworth, London.
Result:
100’s of golf Amateurs and Pros competing from all over the world every month. Some Amateurs players has even scored as high as the best Pro players in the world, giving them a chance to prove their worth. On SoMe there are lot of Pro’s challenging each other to find out Who is The Worlds Best Shotmaker.
Read more on BMWGolfSports and BMWTrackManOpen.com.
